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Israel’s alternative protein plan: PM tastes Aleph Farms' cultivated steak and "can’t taste the difference"

December 8, 2020 - from the Food Ingredients 1st:

"Israel’s Prime Minister Benjamin Netanyahu has visited Aleph Farms, an Israeli start-up growing real meat directly from cow cells under controlled conditions, to taste cultivated steak first-hand. Netanyahu has also directed for a body to be set up to serve the burgeoning cultivated meat industry, and make the country a 'powerhouse for alternative meat and alternative protein.'"

"Netanyahu’s visit, which included an overview of the production process and the company’s sustainability strategy, is part of a national policy plan to establish Israel as an alternative protein leader. Netanyahu is the first head of state to taste meat cultivated outside of a cow."

"The visit also included a presentation by Goldstein and Aleph Farms’ co-founder and CEO Didier Toubia, who shared the organization’s National Policy Plan – a detailed roadmap “for making Israel a global protein leader."

"ike many other countries, Israel faces food security challenges, having 85 percent of the locally consumed beef imported and not locally produced. "

"Aleph Farms, SuperMeat, MeatTech and Future Meat Technologies are some of the world’s leading cultivated meat companies, and all are headquartered in Israel. "